Animal Shelter's Video of Live Puppy Birth Goes Viral

Finding every rescued dog or cat a forever home is a struggle for animal shelters everywhere, but one agency in Vincennes is using social media to capitalize on the popularity of puppy videos. And apparently, it''s working.

It was a Facebook Live video that put the Vincennes Animal Shelter on the social media map.

Laura Arial was live streaming the birth of a puppy and it went viral.

“I really just wanted to get one puppy because I know it takes anywhere from 10-12 hours for a mom to deliver, and I didn't expect to stay online the whole time,” Laura said.

With constant follows and thousands of great questions pouring in from all over the country, Laura was able to use the live feed as a platform to share tips and raise awareness for all animal shelters.

“We had all these people that were listening, and they were able to sit there and watch those puppies be born while I was talking, and they wanted to know this information. So it was a really great chance for me to get that information out there for dogs,” Laura said.

While the shelter may be new to going viral, they've always had a strong online presence and the animals greatly benefit from it.

Laura says utilizing free marketing tools like Facebook helps the shelter find forever homes for their rescues.

The Vincennes Animal Shelter has also been working on expanding for months. It has reopened bids for the project this week, but it has still not settled on an offer.


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