Convention Center officials announced a new sponsor for the cascade glass sculpture in its lobby.
The E.M. Ford Insurance Company is committing $30,000 for a life long sponsorship. They're the first company to sponsor one of the pieces on display.
"It really signifies the community of Owensboro," said Dean Dennis. "The red piece signifies the heart of this community. And really, for what E.M. Ford has done for this community. It really fits who they are, and what they are."
Company officials say the deal is a special way to thank Owensboro residents and their customers.