Keystone Light wants to pay your rent for a year

Local News

(CNN) – Keystone light beer wants to pay your rent for a year.

The brand is kicking off a campaign to give a year’s worth of free rent to 13 “Keystone Light” fans.

It’s a part of a marketing strategy from parent-company, Miller-Coors.

The company says it’s trying to win over younger drinkers who likely need financial security.

Sweepstakes winners will get the free rent in the form of a $12,000 check.

Other prizes include an inflatable “Keystone Light” chair and shower curtain.

The giveaway runs through the end of September.

And to reach millennials over 21, the contest is available online or through Snap Chat.

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(This story was originally published on August 12, 2019)

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