HENDERSON, Ky. (WEHT) — Two of the biggest brands in the country are partnering with the University of Southern Indiana, as reported by school officials.
It was officially announced Wednesday afternoon that Nike and BSN Sports will collaborate with USI for their new athletic partnership.
Officials say BSN Sports will serve as the official apparel and equipment provider to USI Athletics while outfitting the university’s athletes, coaches and community members in premier Nike product selection.
“USI Athletics is excited to partner with Nike and BSN. As we did our homework, it became evident that many Division I institutions were pleased with the service and care Nike and BSN provided their respective athletic departments,” says Jon Mark Hall, USI Athletic Director. “We look forward to Nike and BSN assisting us as we continue our journey in Division I athletics.”
A BSN spokesperson says they are thrilled to partner with Nike and USI to advance the impact of their athletics program.
The university will have a two year period where they will begin switching from Adidas to Nike with some student-athletes already wondering when they will be able to get their hands on some new gear.
“On the soccer side of things right, our men and women’s national teams are sponsored by Nike,” said Eric Schoenstein, women’s soccer head coach. “So it’s a great move for us. When we announced to our team, they were so excited they couldn’t wait and they’re already going when do we get it, when do we get it coach? I’m like just wait, just wait,” he added.
As the USI continues their first year at the D-I level, they believe this move will continue to propel them into a national spotlight.
“BSN Sports is a supplier to a lot of mid-majors and division one programs and we feel with that organization and with Nike it goes a long way into expanding our brand,” explained Ray Simmons, director of athletic communication for USI.